Platform Media Extends Association With EFLVideo marking the renewal of Sky Bet’s title sponsorship is the latest partnership between EFL and Platform Media
Platform Media has teamed up with the English Football League (EFL) to create a video to commemorate Sky Bet’s 10-year association with the EFL and the renewal of their title sponsorship until the end of the 2028/29 season.
Following a season-long assignment to increase interest in The Carabao Cup and The Papa John’s Trophy, and the creation of a video series for both EFL and EA Sports, this latest campaign completes a hat-trick of content-led collaborations between Platform Media and EFL during the 2022/23 season.
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