Platform Media launched in May 2023 as the content agency for Platform, a group of media and technology companies that also includes Folding Pocket, a podcast production company, and a technology company that is set for launch later this year.
Since 2020, Platform has been creating and distributing digital content for Folding Pocket projects and, separately, an increasing number of clients and partners. To service this increased demand, we launched Platform Media to oversee all content campaigns across the group.
The Platform group was originally built around a desire to tackle the two biggest problems in podcasting – discoverability and commercialisation. We confronted these challenges head on, creating a bespoke content and distribution strategy that solved both problems.
Platform Media will stay true to these roots, identifying and addressing the challenges facing digital content creators, and offering strategies that enable our partners to thrive in unfamiliar media formats and channels.Get in touch
We’re on a mission to transform how brands, agencies and talent think about content – its production, its distribution, its audience and its fundamental value.
We work with brands, agencies, rights holders and talent to deliver digital content campaigns. Specialising in the creation, amplification and commercialisation of audio-visual content, we enable our partners to establish meaningful, engaging and lasting connections with audiences by building unique campaigns and IP that resonates across both online and offline channels.
As well as guaranteeing that all content is of the highest quality and optimised for distribution channels, we employ an amplification strategy that draws on the reach of the talent we work with, a bespoke network of communities and influencers, and sophisticated PPC campaigns.
This approach is designed to empower our clients in both the short- and long-term – delivering on reach and engagement targets, creating new marketing and commercial opportunities, and transforming our partners into publishers in their own right.
In addition to these core content services, we are able to assist partners requiring deeper level strategic assistance or specific technical expertise.
TEAM – ALWAYS
The work we produce every day is only possible because we collaborate and support each other. Together we’re much more than the sum of our parts.
We strongly believe that the best businesses are built on open minds and diversity of thought, and the best ideas emerge from healthy debate.
Our team is full of interesting people who have taken unconventional routes to where they are today, bringing unique skills and perspectives with them. We believe in interrogating a brief from all angles, questioning the status quo and honest feedback – even if that means losing out on work.
Our business began because we identified a new, better way to tackle a long-standing problem. An inquisitive nature, a pioneering spirit and a desire to change the way content is created and valued underpins our work.
We combine carefully crafted content and a bespoke distribution and amplification model to reach the biggest and best audiences – every time.FIND OUT MORE