EFL Re-signs Platform Media As Content PartnerContent creation and amplification partnership renewed for 2023/24 season
Platform Media have teamed up with the English Football League (EFL) for the second year running to raise the profile of the Carabao Cup and the EFL Trophy.
Building on the success of last season’s campaign, we will once again create a range of original content, social activations and match highlights to increase the profile of and engagement with the EFL’s two knockout competitions throughout the season.
In total more than 70 pieces of content will be created across the two competitions, published on EFL’s own channels and by Platform Media’s partner publishers. For the 2023/24 season we’re teaming up with football communities Pubity Sport, Football Newz and Rising Ballers to bring the excitement of Carabao Cup and EFL Trophy to the biggest and best football audiences.
The campaign kicked off yesterday, 8th August, with the first piece of content featuring popular football personality Statman Dave. Our star signing will be helping us preview the first four rounds of the Carabao Cup.